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Artul.ai Research LibraryStudy No. 68Management BehaviorUpdated 2026-08-28

Only 11.3% of earnings calls score high on uncertainty - and just 4.6% raise guidance

By Artul.ai Research Group · n = 18,704 earnings calls · First published 2026-08-28
Abstract

This study examines 18,704 earnings calls (11.3% of a 165,182-call corpus spanning 1990-2026) that scored 6 or higher on a 0-9 uncertainty meter. High-uncertainty calls show sharply different behavioral profiles: stress runs 3.66 versus 2.43 baseline, evasion 3.31 versus 2.70, while confidence drops to 5.96 from 7.21 and promotion language falls to 4.15 from 5.05. Guidance behavior diverges markedly: only 4.6% of these calls raise guidance against 21.1% baseline, while 32.6% lower guidance versus 11.6% baseline, and 17.2% withdraw it versus 2.7%. Among 1,656 high-uncertainty calls with return data, the median next-day return is -0.097 versus -0.072 baseline, and 37.0% beat, below the 39.5% baseline rate.

Key findings
  • High-uncertainty calls make up 11.3% of the 165,182-call corpus (18,704 calls), with a 95% interval of 11.2%-11.5%.
  • Only 4.6% of high-uncertainty calls raise guidance versus 21.1% of baseline calls, while 32.6% lower guidance versus 11.6%.
  • Stress language scores 3.66 on high-uncertainty calls versus 2.43 baseline, and confidence falls to 5.96 from 7.21.
  • The 2020 trend peak shows 30.59% of calls scoring high on uncertainty, and the median next-day return for these calls is -0.097 versus -0.072 baseline.

1Introduction

Earnings calls are where companies are asked to describe an uncertain future in public, and most of the time management teams succeed in projecting calm. But a minority of calls visibly crack: hedging increases, answers get longer and less specific, and the promotion-heavy tone of a typical call gives way to something more defensive. Identifying what those calls look like, how common they are, and how their guidance behavior differs from the average call matters to anyone who reads transcripts for a living. This study examines 18,704 calls scoring 6 or higher on a 0-9 uncertainty meter, drawn from 165,182 calls between 1990 and 2026, and compares their language, guidance actions, and next-day returns to the rest of the corpus.

2Data & methodology

The corpus comprises 165,182 earnings-call transcripts published between 1990 and 2026, each scored independently by a large language model on an identical 37-field battery: seven categorical business verdicts, eight 0–9 behavioral meters, and twenty yes/no judgments. The study group is defined as calls scoring 6 or higher on the 0–9 uncertainty meter (n = 18,704; 11.3% of the reference set, 95% Wilson interval 11.2%–11.5%). Baseline figures use all scored calls. Market outcomes join a fixed sample of 22,449 calls with twelve-month total returns in excess of SPY, measured from the first close after each call; this sample skews toward liquid U.S. names and is reported as descriptive history only.

3Results

The behavioral profile of high-uncertainty calls is distinctive: stress rises 1.23 points above baseline (3.66 vs 2.43), evasion 0.61 (3.31 vs 2.70), while confidence drops 1.26 (5.96 vs 7.21), promotion falls 0.90, and specificity slips 0.25. Guidance actions diverge most: 32.6% lower guidance (vs 11.6% baseline), 17.2% withdraw it (vs 2.7%), and only 4.6% raise it (vs 21.1%). The trend series peaks in 2020 at 30.59% of calls, far above 2018's 6.09% low. Returns are modestly weaker: median -0.097 vs -0.072 baseline, with 37.0% beating versus 39.5% baseline. The strongest overrepresented narrative is 'The Question Left Hanging' at 1.6x, while 'Guidance Worth Underwriting' appears at only 0.49x.

Table 1. Mean behavioral scores (0–9 scale), study group versus baseline
MeterStudy groupBaselineΔ
Candor7.106.86+0.24
Evasion3.312.70+0.61
Specificity7.317.56-0.25
Stress3.662.43+1.23
Promotion4.155.05-0.90
Confidence5.967.21-1.26
Table 2. Guidance actions, study group versus baseline
ActionStudy groupBaseline
Raised4.6%21.1%
Maintained26.8%48.8%
Lowered32.6%11.6%
Withdrawn17.2%2.7%
Table 3. Co-occurring battery signals ranked by lift (group prevalence ÷ baseline prevalence)
SignalLiftIn groupBaseline
The Question Left Hanging1.60×76.9%48.0%
Results Worse Than Direction1.45×74.4%51.1%
Underused Fixed Costs1.45×60.5%41.6%
Scale-Dependent Advantage Claims1.37×15.1%11.1%
When the CFO Dominates1.32×18.6%14.1%
Guidance Worth Underwriting0.49×34.9%71.5%
Skeptic Reassured0.51×34.0%66.4%
Volume About to Step Up0.54×15.3%28.5%
Deferred Revenue Growing0.61×5.4%8.9%
Calls That Resolve Doubts0.64×50.5%79.5%
201512.66%
201610.06%
20176.92%
20186.09%
20199.93%
202030.59%
20218.18%
202211.79%
20239.09%
20247.51%
202514.47%
Figure 1. Share of all analyzed calls matching the study definition, by year.
Table 4. Twelve-month excess total returns versus SPY (descriptive history, not a signal)
StatisticStudy groupReturns sample
Median excess return-9.7%-7.2%
Interquartile range-32.1% to +11.4%
Share beating SPY37.0% (95% CI 35%–39%)39.5%
Observations1,65622,449
Table 5. Most recent calls matching the study definition
TickerQuarterCall dateCall grade
CNCQ2 20252025-07-25F
MTHQ2 20252025-07-25C
WFQ2 20252025-07-25C
WZZAFQ1 20262025-07-25F
MLLGFQ2 20252025-07-25C+
RNECFQ2 20252025-07-25D
INTCQ2 20252025-07-24D
SAMQ2 20252025-07-24D

4Discussion

A careful reader should conclude that calls scoring high on the uncertainty meter are rarer than most readers might guess, cluster around guidance cuts and withdrawals, and use measurably more stress and evasion language. They should not conclude that uncertainty scores cause weaker returns, that the 37.0% beat rate versus 39.5% baseline is exploitable, or that 2020's 30.59% peak predicts anything about future crises. The returns sample covers only 1,656 of these calls against a 22,449-call baseline, and differences of this size can arise from which companies face turbulent quarters in the first place. The patterns describe what these calls look like, not what they foretell.

5Limitations

The uncertainty score and behavioral profiles come from AI-read fields, which are noisy and can misclassify tone, hedging, or stress on any individual call. The returns comparison rests on 1,656 high-uncertainty calls within a 22,449-call base skewed toward liquid names, so coverage is not representative of all listed firms. Our own forward tests falsified directional prediction from these signals. Additionally, large language models partially remember famous stocks' histories, contaminating any backtest that reuses transcripts those models may have seen during training. See the full methodology, including the C1 pattern’s forward-test failure and the LLM-memorization finding.

Cite this study Artul.ai Research Group (2026). “Only 11.3% of earnings calls score high on uncertainty - and just 4.6% raise guidance.” Artul.ai Earnings-Call Research Library, Study No. 68. https://artul.ai/research/management-admitting-uncertainty

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Not investment advice. Artul.ai publishes AI-generated earnings-call quality grades and expected-volatility estimates — never buy or sell recommendations. We tested over 1,600 predictive hypotheses against 165,000 transcripts; the honest result, including what failed, is documented in our methodology.